As an avid Snapchat-er, I love discovering new places with new geofilters. Seeing creatives produce new geofilters that are inspired by the specific location excites me in an unconventional way. It has always been a goal of mine to release my own geofilter into the public for everyday Snapchat needs.
On July 19th, 2015, I received two emails from Snapchat.
Congratulations! We are writing to inform you that the Geofilter shown below has been selected to go live!
Fortunately enough, my hard work paid off! Both my Scarborough and Toronto Snapchat Geofilters were successfully selected to be featured on the popular app. Specific locations vary, however, both geofilters are available within the Greater Toronto Area for as long as Snapchat keeps them up.
Tools: Adobe Photoshop and Illustrator
"Scarborough is very meaningful to me because it is where I grew up, where I've learned valuable lessons, and where I've gotten to widen my horizons. My geofilter closely represents Scarborough by demonstrating the fun and bright side of the dark reputation Scarborough appears to have."
"Growing up in a diverse and loving city, Toronto has really gained my appreciation for one of the best cities in North America. As an aspiring graphic designer, creating a classic (and fun) Snapchat geofilter for my beloved city is something more meaningful than anyone could imagine."